Last updated March 2014
What Information Is Collected?
When you visit our website you may provide us with two types of information: (1) personal information you knowingly choose to disclose that is collected on an individual basis; and (2) website use information collected on an aggregate basis as you and others browse our website.
1. Personal Information You Choose To Provide
When you purchase a product, or otherwise request/obtain information or services from our website, we may ask you for your name, address, phone numbers, e-mail address, and other personal information. In addition, if you choose to correspond further with us through e-mail, we may retain the content of your e-mail messages, together with your e-mail address, and our responses. We provide similar protections for these electronic communications that we employ in the maintenance of information received by mail and telephone.
2. Website Use Information
Similar to other commercial websites, our website utilizes a standard technology called “cookies” (see explanation below, “What Are Cookies?”) and web server logs to collect information about how our website is used. When you visit an Internet website, you disclose information about yourself, such as your Internet protocol (IP) address, the time of your visit, and the referring location (e.g., the site or page that offered a link to us). Other information gathered through cookies and web server logs may include the pages viewed, the time spent at our website, type of device used to access our website and the websites visited just before and just after our website. We, like many other sites, record this basic information about visits to our website. This information is collected on an aggregate basis.
How And When Information Is Used
1. Personal Information
We use personal information for purposes of administering our business activities and providing products and services. We shall also be free to use or copy all ideas, inventions, concepts, techniques or know-how contained in any communications you direct to us for any purposes, including disclosure to third parties and/or developing, manufacturing and/or marketing products or services.
We may sometimes use other businesses to perform certain services for us, such as maintaining the website and our mailing lists, processing orders and delivering products, sending postal mail and providing marketing assistance and data analysis. We may provide personal information to those businesses when that information is necessary for them to complete a requested transaction or otherwise perform their duties. We will take reasonable steps to ensure that these third party service providers are obligated to protect your personal information on our behalf. As we develop our business, we may buy other businesses or their assets or sell our business or assets. Customer information is generally one of the business assets involved in such transactions. Thus, in the event that we sell the company or substantially all of our assets are acquired, customer information would be one of the transferred assets.
2. Website Use Information
We use website browser software tools, such as cookies and web server logs, to gather information about the browsing activities of visitors to our website in order to improve our website and better serve our visitors. This information assists us to design and arrange our web pages in the most user-friendly manner and to continually improve our website to better meet the needs of our visitors. We also use this information for purposes of system administration and to report aggregate information.
Cookies help us collect important business and technical statistics. The information in the cookies lets us trace the paths followed by visitors to our website as they move from one page to another. Web server logs allow us to count how many people visit our website and evaluate our site’s visitor capacity.
What Are Cookies?
Cookies are a feature of web browser software that allows web servers to recognize the computer used to access a website. They are small pieces of data that are stored by a user’s web browser on the user’s hard drive. Cookies can remember what information a user accesses on one web page to simplify subsequent interactions with that website by the same user or to use the information to streamline the user’s transactions on related web pages. This makes it easier for a user to move from web page to web page and to complete commercial transactions over the Internet. Cookies are used to make your on-line experience easier and more personalized.
Who Has Access To The Information?
Except as described herein, we will not willfully disclose any individually identifiable information about our users to any third party without first receiving that user’s permission. However, we may disclose personal information when we believe in good faith that the law requires it or to protect our rights or property. When you give us personal information, you are consenting to the disclosures as described herein.
How We Protect Your Information
The privacy and protection of your personal information is vitally important to us. We do not make personal information available to any third parties without your permission, except as provided herein. Any user statistics are provided in the aggregate only and do not include any personally identifiable information. Our corporate values, ethical standards, policies and practices are committed to the protection of visitor information.
Your payment and personal information is always safe. Our Secure Sockets Layer (SSL) software is the industry standard and among the best software available today for secure commerce transactions. It encrypts all of your personal information, including credit card number, name, and address, so that it cannot be read over the internet.
What About Other Websites Linked To Our Website?
We are not responsible for the practices employed by websites linked to or from our website nor the information or content contained therein. Often, links to other websites are provided solely as pointers to information on topics that may be useful to the visitors of our website.
You should remember that whenever you voluntarily disclose personal information on-line, such as on message boards, through e-mail, discussion groups, or in chat areas, your information can be collected and used by others. Although we try to protect your personal information, we cannot ensure or warrant the security of any information you transmit to us, and you do so at your own risk.